Browsing all articles tagged with Mass Effect 3.

Mass Effect 3 promo has bumpy landing

Mass Effect 3 promo has bumpy landing 

The Mass Effect 3 ‘Space Edition’ promotion launched by Electronic Arts (EA) may have succeeded from a marketing perspective, but it hasn’t exactly been a resounding success for expectant gamers. Specifically, while weather balloons carrying pre-release copies of the eagerly awaited sci-fi epic have been released over major cities around the world, technical issues and [...]

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Space Edition trailer promises early Mass Effect 3

Space Edition trailer promises early Mass Effect 3 

Clearly keen to drive home its commitment where Mass Effect 3 is concerned, publisher Electronic Arts (EA) has released a new ‘Space Edition’ trailer for the eagerly awaited sci-fi epic. However, this particular trailer doesn’t focus on the game in terms of core content, narrative arcs, or trigger-happy action, but rather on the stratospheric promotional [...]

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Wow: Mass Effect 3 ‘Take Back Earth’ trailer

Wow: Mass Effect 3 ‘Take Back Earth’ trailer 

Given the loving breadth of our recent news coverage, it’s pretty safe to say The Gaming Herald is a tad keen regarding the arrival of BioWare’s upcoming sci-fi epic Mass Effect 3. We therefore won’t harp on about the marketing gimmicks, promotional stunts, and wealth of pre-order incentives that publisher Electronic Arts is currently rolling [...]

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Razer announces limited edition Mass Effect 3 peripherals

Razer announces limited edition Mass Effect 3 peripherals 

When it comes to ramping up the pre-release marketing for Mass Effect 3, it’s fair to say that Electronic Arts (EA) has all its bases loaded. Moreover, having today added a wacky stunt concerning free copies and weather balloons to a raft of retail pre-order incentives, EA has now announced a range of Mass Effect [...]

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EA adds free Battlefield 3 to Mass Effect 3 pre-order

EA adds free Battlefield 3 to Mass Effect 3 pre-order 

Third-party publishing giant Electronic Arts (EA) has thrown another lump of bloody chum into the murky waters of software retail this week. And, in so doing, it has magnified incentive for gamers not yet convinced about the purchase of Mass Effect 3. Specifically, EA has announced that pre-ordered copies of BioWare’s much anticipated sci-fi epic [...]

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Facebook game gives early access to Mass Effect 3 demo

Facebook game gives early access to Mass Effect 3 demo 

In yet more Mass Effect 3 news, acclaimed developer BioWare has released a Facebook puzzle game that, when correctly solved, furnishes players with an early access code to the official Mass Effect 3 playable demo. Bearing that in mind, although the demo won’t be launched to the masses until tomorrow (Feb. 14), those simply unable [...]

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Trailer: Female Shepard gets Reinstated

Trailer: Female Shepard gets Reinstated 

BioWare and Electronic Arts have unleashed a new Mass Effect 3 trailer designed to bolster core appeal while also meeting the expectations of fan that have thus far opted to experience the acclaimed series as ‘the female Shepard’. The following ‘Reinstated’ trailer shows the ballsy and often caustic alternative version of the Normandy’s commander meeting [...]

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Jessica Chobot as ‘Diana Allers’ in new Mass Effect 3 video

Jessica Chobot as ‘Diana Allers’ in new Mass Effect 3 video 

As the official launch of Mass Effect 3 begins to loom large on the horizon, acclaimed developer BioWare is really pulling out all the stops to make sure every angle of marketable opportunity is covered. Take, for example, the following ‘Cast Reveal’ promotional clip that showcases the vocal stylings of contributing film and television talent [...]

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Fresh Mass Effect 3 details emerge

Fresh Mass Effect 3 details emerge 

A recent G4 TV report has revealed that new Mass Effect 3 team member James Vegas, a hard-hitting marine specialist, is to be voiced by Hollywood actor Freddie Prinze Jr. Prinze Jr., who’s a self-confessed gamer and hardened fan of BioWare’s award-winning Mass Effect franchise, is perhaps best known for his roles in Scooby Doo, [...]

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BioWare promises ‘deeper’ Shepard for Mass Effect 3

BioWare promises ‘deeper’ Shepard for Mass Effect 3 

When it comes to videogame characters with depth, Mass Effect’s somewhat bland core protagonist Commander Shepard doesn’t exactly represent a bottomless pit of well-rounded narrative evolution. However, that may soon change. More pointedly, renowned Canadian series developer BioWare has indicated that upcoming sci-fi epic Mass Effect 3 will provide Shepard with a platform to significantly [...]

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